Quorn at Anfield
Challenge
Quorn Foods partnered with Liverpool Football Club to offer fans meat free alternatives in and around the stadium on match days. In doing so, they helped the club reduce their carbon footprint by 100 tonnes, an incredible achievement which set the club apart from the rest of the league. The challenge then was how to shout about it and encourage more fans and clubs to embrace a product that benefits both the environment and people alike.
Solution
To create a short film set on match day starring a catering employee preparing for the big game. Created, directed and produced by Planet Shine.
Results
Quorn at Anfield, a film that tells the story of how fans have helped Liverpool FC avoid 100 tonnes of carbon emissions by choosing Quorn products.